The Most Popular Halloween Costume in Your State

 Halloween is the one day a year that you can transform into someone (or something) you’ve never been before. In 2021, Americans are getting creative with their costumes—prepare to see a few doctors, blockbuster movie characters, and even mythical animals roaming the streets. 

For the fourth year in a row, the team at All Home Connections found the most popular Halloween costume in each state. This year, witches and dinosaurs rule the nation, with a combined 22 states either looking to cast a spell or return to their Jurassic roots.

Whether you’ll attend an outdoor bash or stream the newest scary movie on your couch, here’s a look at the biggest costume trends of the year, so you can decide if you’ll join the crowd or try something new. 

Most-Searched Halloween Costumes 2021

The Breakdown

Referencing Google’s top Halloween costume list from 2020 and other trending costumes, All Home Connections analyzed current Google Trends data to create a projection of 2021’s most popular costumes per state.

Freaky Facts 

  • Nearly a third of states (14 total) are searching for witches this year, so if you see a lot of Sabrina Spellmans or the Charmed sisters walking around, you’re probably not the only one.
  • This year we had a larger variety of costumes than in 2020, with 20 completely different costumes searched across the nation compared to last year’s 12.
  • Last year, costumes with face-coverings prevailed—Spiderman was the most popular in 8 states in our 2020 report. 
  • Proving that movies released on streaming platforms still make a mark on pop culture, superhero icons like Black Widow and Wonder Woman made the map for 2021.
  • 25% of the costumes we found are types of mythical creatures.
  • Americans spent roughly $800,000 less on Halloween candy in 2020 than in 2019—can we expect the same change this year?
  • Of the over 140 million Americans who celebrate Halloween each year, many spend over $90 a person on their costume.

List of Popular Halloween Costumes by State

StateCostume
AlabamaWitch
AlaskaBlack Widow
ArizonaRabbit
ArkansasDoll
CaliforniaWitch
ColoradoDinosaur
ConnecticutPowerpuff Girls
DelawareDoll
District of ColumbiaPowerpuff Girls
FloridaRabbit
GeorgiaWitch
HawaiiMonsters Inc
IdahoWitch
IllinoisDinosaur
IndianaWitch
IowaStar Wars
KansasMickey Mouse
KentuckyZombie
LouisianaWitch
MaineDinosaur
MarylandNinja
MassachusettsDinosaur
MichiganRabbit
MinnesotaWitch
MississippiAngel
MissouriDinosaur
MontanaDragon
NebraskaDevil
NevadaWitch
New HampshireNinja
New JerseyWitch
New MexicoClueless
New YorkDinosaur
North CarolinaDinosaur
North DakotaStar Wars
OhioWitch
OklahomaDragon
OregonVampire
PennsylvaniaWitch
Rhode IslandVampire
South CarolinaWonder Woman
South DakotaSpider
TennesseeWitch
TexasDinosaur
UtahWitch
VermontDeer
VirginiaRabbit
WashingtonAngel
West VirginiaZombie
WisconsinWitch
WyomingDoctor

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